Master marketer Ryan Christopher How to combine tried and tested technique with the latest idea
Material type:
TextLanguage: English Publication details: London Kogan Page 1994Description: xiii,557p cmISBN: - 0 7494 1233 X
- X:51, N4
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
|
Ratan Tata Library | Ratan Tata Library | X:51 N4 (Browse shelf(Opens below)) | Available | RT1133879 |
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| X:51 N3 Marketing A global perspective | X:51 N3 Essence of marketing | X:51 N3 Marketing fundamentals | X:51 N4 Master marketer How to combine tried and tested technique with the latest idea | X:51 N4 Fundamentals of marketing | X:51 N4 Careers in marketing, advertising and public relat | X:51 N5 Key marketing concepts |
Glossary: p 539-44
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