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Marketing management GOEL Priyanka
Material type:
TextLanguage: English Publication details: New Delhi Atlantic Publishers and Distributors 2016Description: viii,278p cmISBN: - 9788126918621
- X:51-8, Q6
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Ratan Tata Library | Ratan Tata Library | X:51-8 Q6 (Browse shelf(Opens below)) | Available | RT1584717 |
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| X:51-8 Q4/TD Marketing strategy A life-cycle approach | X:51-8 Q4/TD Marketing strategy A life-cycle approach | X:51-8 Q6 Customer- centric marketing A pragmatic framework | X:51-8 Q6 Marketing management | X:51-8 Q6 Marketing performance How marketers drive profitable growth | X:51-8 Q6 Marketing management | X:51-8 Q7 Frameworks for market strategy |
Appendix: p 265-272
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