Consumer behaviour Holloway Robert J, and others Contemporary research in action
Material type:
TextLanguage: English Publication details: New York Houghton Mifflin 1971Description: viii,458p. cmISBN: - 0395046386
- X:1:(S:44), L1
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Ratan Tata Library | Ratan Tata Library | X:1:(S:44) L1 (Browse shelf(Opens below)) | Available | RT0643867 |
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| X:1:(S:44) L1 Consumer psychology Theory and practice | X:1:(S:44) L1 Consumer behavior Selected readings | X:1:(S:44) L1 Consumer behavior Selected readings | X:1:(S:44) L1 Consumer behaviour Contemporary research in action | X:1:(S:44) L2 Repeat-buying Theory and applications | X:1:(S:44) L2 Consumer behavior | X:1:(S:44) L2 Consumer behavior |
Bibliography at the end of each chapter; Appendix: P 456-457
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