Enterpreneurial marketing Lodish Leonard M and others Lessons from Wharton's
Material type:
TextLanguage: English Publication details: New York John Wiley 2001Description: xvi, 272p cmISBN: - 0471382442
- X:51, P1
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:51 P1 (Browse shelf(Opens below)) | Available | RT1159633 |
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| X:51 P0 Cases in strategic marketing | X:51 P0 Textbook of marketing. | X:51 P1 Principles and practice of marketing | X:51 P1 Enterpreneurial marketing Lessons from Wharton's | X:51 P1.1-P1.5 Marketing Critical perspectives on business and management | X:51 P1.1-P1.5 Marketing Critical perspectives on business and management | X:51 P1.1-P1.5 Marketing Critical perspectives on business and management |
Appendix: p 245-260
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