Marketing research Aaker David A; Day George S

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Material type: Text

TextLanguage: English Publication details: New York John Wiley & Sons 1986Edition: 3rdDescription: xvi, 677p cmSubject(s):

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:51b4 M0;M6 (Browse shelf(Opens below))	Available	RT1003074

Appendix P 649-55; Glossary P 639-47

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