Brand management Research, theory and practice

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Material type: Text

TextLanguage: English Publication details: New York Routledge 2009Description: xviii, 267p cmISBN:

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General Books

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:511-8 P9 (Browse shelf(Opens below))	Available	RT1475737

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Previous	X:511-8 P8 Brand meaning	X:511-8 P9 Brand management.	X:511-8 P9 Science and art of branding	X:511-8 P9 Brand management Research, theory and practice	X:511-8 PO Handbook of customer satisfaction and loyalty measurement	X:511-8 PO Customer service games for training	X:511-8 Q0 Global brand How to create and develop lasting brand value in the world market	Next

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