Consumption values and market choices Sheth Jagdish N, and others Theory and
Material type:
TextLanguage: English Publication details: Ohio South-West Publishing Company 1991Description: vi,218p cmISBN: - 0538805633
- X:1(S:44), N1
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:1(S:44) N1 (Browse shelf(Opens below)) | Available | RT1050000 |
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| X:1:(S:44) N0 Lifetime of a durable good An economic psychology | X:1:(S:44) N1 Modern consumer theory | X:1:(S:44) N1 HANDBOOK OF Consumer behavior ed by Thomas S Rober | X:1(S:44) N1 Consumption values and market choices Theory and | X:1:(S:44) N2 Consumer behavior and marketing action | X:1(S:44) N2 Mass consumption and personal identity Everyday e | X:1:(S:44) N2 Discrete choice theory of product differentiation |
Bibliography:P175-210
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