Services marketing. APTE Govind
Material type:
TextLanguage: English Publication details: Oxford Oxford University Press 2004Description: xi,440p. cmISBN: - 9780195667585
- X9(Y):51, P4
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
|
Ratan Tata Library | Ratan Tata Library | X9(Y):51 P4 (Browse shelf(Opens below)) | Available | RT1461220 |
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| X9(Y):51 P1;Q1/TD Services marketing People, technology, strategy. | X9(Y):51 P2 Services marketing | X9(Y):51 P3/TD Services marketing Operation, management, and strategy | X9(Y):51 P4 Services marketing. | X9(Y):51 P5 Marketing the professional services firm Applying | X9(Y):51 P8 Interactive services marketing | X9(Y):51 P8 Services marketing Text and cases |
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