Marketing Principles and practices
Material type:
TextLanguage: English Publication details: Roston Roston Publishing Co. 1978Description: xii,416p cmISBN: - 0879094559
- X:51, L8
General Books
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Ratan Tata Library | Ratan Tata Library | X:51 L8 (Browse shelf(Opens below)) | Available | RT0644842 |
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| X:51 L8 Marketing Basic concepts for decision making | X:51 L8 Economics of marketing | X:51 L8 Marketing in action An experimental approach | X:51 L8 Marketing Principles and practices | X:51 L8 Marketing Principles and practices | X:51 L9 Marketing concepts and strategy | X:51 L9 Basic marketing |
Glossary: p 392-412
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