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Long range planning for marketing and diversificat

By: Contributor(s): Material type: TextTextLanguage: English Publication details: London Bradford University Press 1971Description: 464p cmISBN:
  • 0 258 96778 1
Subject(s): DDC classification:
  • "X:51-75, L1"
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Bibliography at the end of each chapter; Appendix p 449-58

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