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Advertising exposure , memory, and choice Mitchell Andrew A. Ed.

By: Material type: TextTextLanguage: English Series: Adertising and consumer Psychology : A series by the society for consumer psychologyPublication details: New Jersey Psychology Press U.S.A 2009Description: vii, 349p. cmISBN:
  • 0805806857 (hbk)
Subject(s): DDC classification:
  • X:513, P9
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