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1.	Image from Amazon.com Image from Coce	The 7 Principles of Brand Management by Gupta Material type: Text; Format: print Language: English Publication details: McGraw Hill ; 2025 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
2.		Administration of marketing and selling by Whitehead H Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 J8;2". Save to lists Add to cart (remove)
3.		Administration of marketing and selling by Whitehead H Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 J8;2". Save to lists Add to cart (remove)
4.	Image from Amazon.com Image from Coce	Adorno's Minima Moralia in the 21st century: Fascism, work and ecology by Irr, Caren [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Bloomsbury Academic 2022 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: R3xN03A.P:g R2. Place hold Save to lists Add to cart (remove)
5.	Image from Amazon.com Image from Coce	Advance dictionary in marketing Dacko SG by Dacko SG Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: NY NY, Oxford university press 2008 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8. Place hold Save to lists Add to cart (remove)
6.		Advanced cases in marketing management by Bursk Edward C Greyser Stephen A Series: Prentice-Hall Foundations of Marketing Series Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NJ Prentice-Hall 1968 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8y7 K8". Save to lists Add to cart (remove)
7.	Image from Amazon.com Image from Coce	Advanced introduction to pricing strategy and analytics by Rao, Vithala R Series: Elgar advanced introductions Material type: Text; Format: print Language: English Publication details: Cheltenham : Edward Elgar Publishing, 2023 Availability: Items available for loan: South Campus Library (1)Collection, call number: X:(B28) R3. Place hold Save to lists Add to cart (remove)
8.	Image from Amazon.com Image from Coce	Advanced methods of marketing research by Bagozzi Richard P Ed Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Cambridge Blackwell 1994 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 N4. Place hold Save to lists Add to cart (remove)
9.	Image from Amazon.com Image from Coce	Advanced methods of marketing research by Bagozzi Richard P Ed Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Cambridge Blackwell 1994 Availability: No items available. Save to lists Add to cart (remove)
10.		Advances in business marketing A research annual by Woodside Arch G Series: ; V1: 1986 (280p) Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Greenwich Jai Press Availability: No items available. Save to lists Add to cart (remove)
11.		Advances in business marketing A research annual by Woodside Arch G Series: ; V1: 1986 (280p) Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Greenwich Jai Press Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51n1,N86 RR". Save to lists Add to cart (remove)
12.		Advances in business marketing A research annual by Woodside Arch G Series: ; V1: 1986 (280p) Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Greenwich Jai Press Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51n1,N86 RR". Save to lists Add to cart (remove)
13.	Image from Amazon.com Image from Coce	Advances in information theory and operations research by Parkash, Om [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Germany : VDM, 2011 Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T:(D6,8) Q2. Place hold Save to lists Add to cart (remove)
14.	Image from Amazon.com Image from Coce	Advertising And Integrated Marketing Communications by Shah Material type: Text; Format: print Language: English Publication details: McGraw Hill ; 2025 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
15.	Image from Amazon.com Image from Coce	Advertising and marketing strategies A life style by Hanspal Savita Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Delhi New Century Publications India 2001 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51.2.N9 P1. Place hold Save to lists Add to cart (remove)
16.	Image from Amazon.com Image from Coce	Advertising and Promotion by Belch Material type: Text; Format: print Language: English Publication details: McGraw Hill ; 2025 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
17.	Image from Amazon.com Image from Coce	Aesthetic marketing Baisya R K; Das G G by Baisya R K Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi New Delhi, Sage 2008 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8. Place hold Save to lists Add to cart (remove)
18.	Image from Amazon.com Image from Coce	The Agile Marketer - Turning Customer Experience Into Your Competitive Advantage by Smart Material type: Text; Format: print Language: English Publication details: Wiley ; 2021 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
19.	Image from Amazon.com Image from Coce	Alex Khang; Pushan Kumar Dutta; Sachin Gupta; Nishu Ayedee; Sandeep Chatterjee by Revolutionizing the AI-Digital Landscape Material type: Text; Format: print Language: English Publication details: Taylor and Francis ; 2024 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
20.	Image from Amazon.com Image from Coce	Amaze your customers!: creative tips on winning & keeping your customers Zenetti D by Zenetti D Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London London, Kogan PAge 2006 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P6. Place hold Save to lists Add to cart (remove)
21.	Image from Amazon.com Image from Coce	Ambush marketing : game within a game Scaria A G by Scaria A G Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi New Delhi, Oxford 2008 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:51 P8. Place hold Save to lists Add to cart (remove)
22.		Analysis and decision making cases for marketing by Mathews H Lee, and others Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NJ Prentice-Hall 1971 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L1. Place hold Save to lists Add to cart (remove)
23.		Analysis for marketing decisions by Donnelly James H Ivancevich John M Series: Irwin Series in Quantitative analysis for Business. Ed by Robert B Fetter Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Illinois Irwin 1970 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 LO. Place hold Save to lists Add to cart (remove)
24.		Analysis for marketing planning by Lehmann Donald R Winer Russell S Series: McGrow-Hill Irwin Series in marketing Edition: 6 Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: New York McGraw- Hill 2005 Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51-75 P5. Place hold Save to lists Add to cart (remove)
25.		Analysis for strategic marketing by Rao Vithala R Steckel Joel H Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Reading, Massachusetts Addison Wesley Publishing Company 1998 Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B N8. Place hold Save to lists Add to cart (remove)
26.	Image from Amazon.com Image from Coce	Analysis for strategic marketing by Steckel Joel H Rao Vithala R Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Massachusetts Addison-Wesley 1998 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 N8. Place hold Save to lists Add to cart (remove)
27.	Image from Amazon.com Image from Coce	Analytical marketing by Simon Leonard S Freimer Marshall Series: Harbrace Series in Business and Economics. Ed by William J Baumol etc Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NY Brace and World 1970 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:(B) LO. Place hold Save to lists Add to cart (remove)
28.	Image from Amazon.com Image from Coce	Analytical marketing by Simon Leonard S Freimer Marshall Series: Harbrace Series in Business and Economics. Ed by William J Baumol etc Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NY Brace and World 1970 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:(B) LO. Place hold Save to lists Add to cart (remove)
29.	Image from Amazon.com Image from Coce	Analytical methods for marketing management by Fitzroy Peter T Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: London McGraw-Hill 1976 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L6/TD3. Place hold Save to lists Add to cart (remove)
30.	Image from Amazon.com Image from Coce	Analytical methods for marketing management by Fitzroy Peter T Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: London McGraw-Hill 1976 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L6/TD3. Place hold Save to lists Add to cart (remove)
31.	Image from Amazon.com Image from Coce	Anamika Pandey; Simon Grima; Suruchi Pandey; Balamurugan Balusamy by The Role of HR in the Transforming Workplace Material type: Text; Format: print Language: English Publication details: Taylor and Francis ; 2024 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
32.	Image from Amazon.com Image from Coce	Anti-Consumption: Exploring the opposition to consumer culture Cherrier Helene; Lee Michael S. W.; by Cherrier Helene; Lee Michael S. W Series: Routledge Studies in Critical Marketing Material type: Text Language: English Publication details: London Routledge 2023 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:1:(S:44) R3. Place hold Save to lists Add to cart (remove)
33.		Applications of the sciences in marketing manageme by Bass Frank M Series: Wiley Marketing Series Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NY Johwiley 1968 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K8. Place hold Save to lists Add to cart (remove)
34.	Image from Amazon.com Image from Coce	Applied marketing by Wisner Bern Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NJ Prentice Hall 1996 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 N6. Place hold Save to lists Add to cart (remove)
35.	Image from Amazon.com Image from Coce	Applied marketing and social research by Bradley Ute Ed Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NY Van Nostrend 1982 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51b4.3.N7 M2". Place hold Save to lists Add to cart (remove)
36.	Image from Amazon.com Image from Coce	Applied marketing principles by Weinrich J Donald Piland William E Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: NJ Prentice Hall 1979 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L9. Place hold Save to lists Add to cart (remove)
37.	Image from Amazon.com Image from Coce	Applied marketing research by Sciglimpaglia Donald Series: Dryden Press Series in Marketing Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Chicago Dryden Press 1982 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M2. Place hold Save to lists Add to cart (remove)
38.	Image from Amazon.com Image from Coce	Applied marketing research by Sciglimpaglia Donald Series: Dryden Press Series in Marketing Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Chicago Dryden Press 1982 Availability: No items available. Save to lists Add to cart (remove)
39.	Image from Amazon.com Image from Coce	Applying the branding iron Kompella K by Kompella K Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi New Delhi, Viva 2006 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:512 P6. Place hold Save to lists Add to cart (remove)
40.	Image from Amazon.com Image from Coce	Arens M Advertising ISE by William Arens; Christian Arens; Michael Weigold; David Schaefer Material type: Text; Format: print Language: English Publication details: McGraw Hill ; 2019 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
41.	Image from Amazon.com Image from Coce	Art and science of marketing Marketing for marke by Dowling Grahame Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Oxford Oxford University Press 2004 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 P4. Place hold Save to lists Add to cart (remove)
42.	Image from Amazon.com Image from Coce	Art and science of marketing : Marketing for marketing managers by Dowling Grahame R Dowling Grahame R Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: Oxford O U P 2004 Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0bX:8B P4 TOR. Place hold Save to lists Add to cart (remove)
43.	Image from Amazon.com Image from Coce	Artificial Intelligence for Marketing: Practical Applications by Sterne Material type: Text; Format: print Language: English Publication details: Wiley ; 2020 Online resources: Click here to access online Availability: Items available for loan: Central Library (1). Place hold Save to lists Add to cart (remove)
44.	Image from Amazon.com Image from Coce	Asian brand strategy : how Asia builds strong brands Roll M by Roll M Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi New Delhi, Palgrave Macmillan 2006 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513 P6. Place hold Save to lists Add to cart (remove)
45.		Authentic personal branding Rampersad Hubert K by Rampersad Hubert K Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi New Delhi, Sara 2008 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:87 P8. Place hold Save to lists Add to cart (remove)
46.	Image from Amazon.com Image from Coce	Bankruptcy to billions Kumar Sudhir by Kumar Sudhir Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: 2009 Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X415:8H(Z6).44 P9. Place hold Save to lists Add to cart (remove)
47.	Image from Amazon.com Image from Coce	Basic art of marketing by Willsmer Ray L Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: London Business Books Ltd 1976 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L6. Place hold Save to lists Add to cart (remove)
48.	Image from Amazon.com Image from Coce	Basic arts of marketing by Willsmer Ray L Edition: 2 Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: London Business Books 1984 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L6;M4. Place hold Save to lists Add to cart (remove)
49.		Basic Bibliography on marketing research by Wales Hugh G Ferber Robert Co Series: American Marketing Association, Bibliography Series. 2 Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Publication details: 1956 Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51a J6. Place hold Save to lists Add to cart (remove)
50.		Basic for marketing decision Through controlled by Cheskin Louis Material type: Text; Format: print regular print ; Literary form: Not fiction Language: English Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51:(S:44) K1. Place hold Save to lists Add to cart (remove)