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Consumer insight Stone Merlin, and others How to use data and market research to get closer to your coutomer

By: Material type: TextTextLanguage: English Series: Market Research in Practice SeriesPublication details: London Kegan Page 2005Description: xv,288p. cmISBN:
  • 0749444479
Subject(s): DDC classification:
  • X:1-8, P5
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Item type Current library Home library Call number Status Barcode
General Books General Books Ratan Tata Library Ratan Tata Library X:1-8 P5 (Browse shelf(Opens below)) Available RT1323655

Appendix: p266-286

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