Readings in consumer behavior Wallendorf Melanie; Zaltman Gerald Ed. Individuals, groups, and orgnization

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Material type: Text

TextLanguage: English Series: Theories in Marketing SeriesPublication details: New York John Wiley 1979Description: xvi,473p. cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:1:(S:44).73.N7 L9 (Browse shelf(Opens below))	Available	RT0805656

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