Mismarketing Berg Thomas L Case histories of marketing misfire

By: Material type: TextTextLanguage: English Publication details: NY Double-day 1971Description: "viii, 264p" cmSubject(s): DDC classification:
  • "X:51-8y773.N7, L1"
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Item type Current library Home library Call number Status Barcode
Reference Reference Ratan Tata Library Ratan Tata Library "X:51-8y773.N7 L1" (Browse shelf(Opens below)) Not for loan RT1328530

Appendix p243-49

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