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1.
Macmillan dictionary of marketing and advertising. Baker Michael J Ed. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: London Macmillan 1984
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:8k M4 RR.

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2.
Marketing Baker Michael J Ed. Theory and practice. by Series: Macmillan studies in marketing managenent.Ed by Michael J Baker
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: London Macmillan 1976
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51 L6.

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