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1.
Essence of services marketing. Payne Adrian by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall 1993
Availability: Items available for loan: South Campus Library (1)Collection, call number: X9(Y):51.1N9 N3.

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2.
Marketing plans for service business McDonald Malcolm; Payne Adrian A complete guide by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Amsterdam Elsevier 2006
Availability: Items available for loan: South Campus Library (1)Collection, call number: X9(Y15):51.5'P P6.

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3.
Handbook of CRM Payne Adrian Achieving excellence in customer management by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Amsterdam Elsevier 2006
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:5171g P6.

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