Brand Psychology: The Art and Science of Building Strong Brands by Laura Busche
Material type:
TextPublication details: New York: Routledge, 2024.Description: xii,384pISBN: - 9781032373720
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
|
Faculty of Management Library General Stacks | Faculty of Management Library | S R4 (Browse shelf(Opens below)) | Available | 1635941 |
References: Aaker, D. A., Aaker, J. L.
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