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Essentials of services marketing Bateson John E G; Hoffman K Douglas Concepts, strategies

By: Contributor(s): Material type: TextTextLanguage: English Series: Dryden Press Series in MarketingPublication details: Washington Thomson Press USA 2002Edition: 2ndDescription: xxi, 567p cmISBN:
  • 0030288924
Subject(s): DDC classification:
  • X9(Y):51, N7;P2
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Item type Current library Home library Call number Status Barcode
General Books General Books Ratan Tata Library Ratan Tata Library X9(Y):51 N7;P2 (Browse shelf(Opens below)) Available RT1146665

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