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1.
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Romancing the Customer: maximizing brand value through powerful relationship management Temporal P; Trott M by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York New York, John Wiley & Sons ( Asia) Pte Ltd 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513 P1.

2.
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Advanced brand management: From vision to valuation Temporal P by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: USA USA, John Wiley 2002
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:512 P2.

3.
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Hi-Tech Hi-Touch Branding: creating brand power in the age of technology Temporal P; Lee K C by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York New York, John Wiley & Sons 2001
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513obD658(2:55) P1.

4.
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Branding in Asia :the creation development and management of Asian brands for the global marketing Temporal P by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York New York, John Wiley 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:512y7.4 P0.

5.
Hi-Tech hi-touch branding : creating brand ower in the age of technology Temporal P; Lee K C by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Singapore Singapore, John Wiley 2000
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513 P0.

6.
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Advanced brand management Temporal P by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Germany Germany, John Wiley 2010
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:512 QO.