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Measuring advertising effectiveness Lucas D; Britt S H

By:

Lucas D

Material type: Text

TextLanguage: English Publication details: NY NY, McGraw-Hill 1963Description: 399pOther classification:

X:513:f K3

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Item type	Current library	Home library	Call number	Status	Barcode
Textbook	Faculty of Management Library	Faculty of Management Library	X:513:f K3 (Browse shelf(Opens below))	Available	ML0000192

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