Consumer behavior LOUDON David L.; BITTA Albert J. Della Concepts and applications.

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Material type: Text

TextLanguage: English Publication details: New Delhi Tata McGraw Hill Education 1993Edition: 4thDescription: xxiii, 788p. cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Ratan Tata Library	Ratan Tata Library	X:1:(S:44) N3 (Browse shelf(Opens below))	Available	RT1459262

Bibliography: p 189-202

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