Integrated Advertising, Promotion, and Marketing: Communicating in a Digital World by Anubhav Mishra and Tata Sai Vijay.

By:

Contributor(s):

Material type: Text

TextPublication details: London: Routledge: 2024.Description: xvi,366pISBN:

Subject(s):

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Home library	Call number	Status	Barcode
General Books	Faculty of Management Library General Stacks	Faculty of Management Library	X:51 R4 (Browse shelf(Opens below))	Available	ML1635938

Previous								Next
Previous	X:51 P2 MARKET RELATIONS AND THE COMPETITIVE PROCESS	X:51 Q9 Contemporary Issues In Marketing	X:51 R4 Marketing: A Relationship Perspective	X:51 R4 Integrated Advertising, Promotion, and Marketing: Communicating in a Digital World	X:51 R4 Strategic Content Marketing: Creating Effective Content in Practice	X:51 R4 The Abusive Customer: Breaking the Silence Around Customers' Aggressive Behaviour	X:512 Q8 ADVERTISING AND PROMOTIONAL CULTURE	Next

Agrawal, M., Backhaus, K., & Doorn, J. V..

There are no comments on this title.

to post a comment.