Marketing environment concepts and cases Mehta S C
Material type:
TextLanguage: English Publication details: New Delhi Tata McGraw-hill 1983Description: xvi,560p. cmDDC classification: - X:51, M3
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textual
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Central Science Library | Central Science Library | X:51 M3 (Browse shelf(Opens below)) | Available | SL0839312 |
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| X:51.74 M2 Malinowski in Mexico: the economics of a Mexican market system | X:51 K73;1 TTB28 Quantitative analysis for marketing management | X:51 K9;22 Management analysis, planning and control | X:51 M3 Marketing environment concepts and cases | X:51 M4 Readings and cases in basic marketing | X51 N2 Marketing models : | X:51 P9 Basic marketing:a marketing strategy planning approach |
Includes bibliography
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