Launching new products in competitive markets Skinner R N
Material type:
TextLanguage: English Series: Casseli Associated Business Programme Marketing LibraryPublication details: Lodon Associated Business Programme 1972Description: vi,184p cmISBN: - 0 304 29082 3
- X:51b4, L2
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Books
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Ratan Tata Library | Ratan Tata Library | X:51b4 L2 (Browse shelf(Opens below)) | Available | RT0409471 |
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| X:51b4 L1 Scientific marketing research | X:51b4 L1 Effective use of market research | X:51b4 L2 Marketing research process A managerial approach | X:51b4 L2 Launching new products in competitive markets | X:51b4 L2 Intervewing in market and social research | X:51b4 l2 Market segmentation | X:51b4 L2 Marketing research Management and methods |
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