Fundamentals of marketing
Material type:
TextLanguage: English Series: McGraw Hill Series in MarketingPublication details: New York Tata McGraw Hill 1994Edition: 10thDescription: xxviii, 697p Bibliography chapterwise cmDDC classification: - X:51, K7;N4/TD3
General Books
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General Books
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Ratan Tata Library | Ratan Tata Library | X:51 K7;N4/TD3 (Browse shelf(Opens below)) | Available | RT01144969 Res |
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No cover image available | No cover image available | No cover image available | No cover image available | No cover image available | ||
| X:51 K7;M7/TD3 Fundamentals of marketing | X:51 K7;M7/TD3 Fundamentals of marketing | X:51 K7;N1/TD3 Fundamentals of marketing | X:51 K7;N4/TD3 Fundamentals of marketing | X:51 K8 Marketing and its environment Some issues and per | X:51 K8 Markets, market control and marketing reform Sele | X:51 K8 Marketing in a changing environment |
Previously written by William J Stanton; Glossary: p 653-72
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