Essentials of services marketing Hoffman K Douglas; Bateson John E G Concepts, strategies, & cases
Material type:
TextLanguage: English Publication details: New York Harcourt College Publishers 2002Edition: 2Description: xxi,569p cmDDC classification: - X9(Y):51.1'P, P2
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textual
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South Campus Library | South Campus Library | X9(Y):51.1'P P2 (Browse shelf(Opens below)) | Available | SC1310753 |
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| X9(Y):51.1'N9 N6 Services marketing. | X9(Y):51.1'P P0 Services Marketing | X9(Y):51.1'P P1 Market leadership strategies for service companies Creating growth, profits, and customer loyalty | X9(Y):51.1'P P2 Essentials of services marketing Concepts, strategies, & cases | X9(Y):51.1'P P3 Services marketing and management | X9(Y):51.1'P P3 Services marketing and management | X9(Y):51.1'P P3 Services marketing |
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