Measuring advertising effectiveness Lucas D; Britt S H
Material type:
TextLanguage: English Publication details: NY NY, McGraw-Hill 1963Description: 399pOther classification: - X:513:f K3
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textbook
|
Faculty of Management Library | Faculty of Management Library | X:513:f K3 (Browse shelf(Opens below)) | Available | ML0000192 |
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