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Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention Hennig-Thurau Thorsten Ed.; Hansen Ursula Ed.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Berlin Springer-Verlag 2000Description: xvii, 459p. cmISBN:
  • 3540669426 (hbd)
Subject(s): DDC classification:
  • B2T0b8B, P0
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Item type Current library Home library Call number Status Barcode
Textual Textual Central Science Library Central Science Library B2T0b8B P0 (Browse shelf(Opens below)) Available SL1175131

Includes bibliographical references.; Index 437-449p. cm.

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