Marketing research: Text and cases
Material type:
TextLanguage: English Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2003Edition: 2Description: xxv, 494p. cm. illISBN: - 0070528055 (pbk)
- B2T0b8B:f, P3-;1 TB
Textbook
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Central Science Library | Central Science Library | B2T0b8B:f P3-;1 TB (Browse shelf(Opens below)) | Available | SL1290066 |
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| B2T0b8B:f P1;1 Quantitative models in marketing research | B2T0b8B:f P2 TB Marketing research methodological foundations | B2T0b8B:f P3-;1 TB Marketing research: Text and cases | B2T0b8B:f P3-;1 TB Marketing research: Text and cases | B2T0b8B:f P3-;1 TB Marketing research within a changing information environment | B2T0b8B:f P3-;1 TB Marketing research within a changing information environment | B2T0b8B:f P4 Marketing research: An applied orientation |
Appendix 1-2, 473-487p. cm.; Bibliographical references 489-490p. cm.; Index 491-494p. cm.
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