Advertising exposure, memory and choice Mitchell Andrew A. Ed.
Material type:
TextLanguage: English Series: Advertising and consumer psychologyPublication details: New York Psychology Press USA 2009Description: vii,349p. cmISBN: - 9780805806857 (hbk)
- X:513:(S), P9
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textual
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Central Library | Central Library | X:513:(S) P9 (Browse shelf(Opens below)) | Available | CL1450905 |
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| X:513n2,N83 N1 Press and advertisers yearbook, 1990-91 | X:513(P152) 152P9 हिन्दी विज्ञापनों का समकालीन विमर्श | X:513:(S) N4 Attention, attitude and affect in response to advertising | X:513:(S) P9 Advertising exposure, memory and choice | X:513:(S) Q6 Psychology of advertising | X:513:(S) Q9 Quantitative research methods in consumer psychology contemporary and data-driven approaches | X:516.1(Y:4) P4 Leading issues in competition, regulation and development edited by Paul Cook et al |
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