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1.
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Marketing research Aaker David A.; Kumar V.; Leone Robert P.; Day George S. by
Edition: 11
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Singapore John wiley 2013
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7;Q3-;2.

2.
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Marketing research Aaker David A.; Kumar V.; Leone Robert P.; Day George S. by
Edition: 11
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Singapore John wiley 2013
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7;Q3-;2.

3.
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Marketing research Aaker David A.; Kumar V.; Leone Robert P.; Day George S. by
Edition: 11
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Singapore John wiley 2013
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7;Q3-;2.

4.
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Strategic market management by Aaker David A by
Edition: 8
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Jersey John Wiley & Sons 2008
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B P8 TB.

5.
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Marketing research by Aaker David A; V Kumar; Day George S; Leone Robert P by
Edition: 10
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Jersey Wiley 2011
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7;Q1.

6.
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Marketing research by Aaker David A; Kumar V; Day George S by
Edition: 9
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley-India 2007
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7-;2.

7.
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Marketing research by Aaker David A; Kumar V; Day George S by
Edition: 9
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley-India 2007
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7-;2.

8.
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Marketing research by Aaker David A; Kumar V; Day George S by
Edition: 9
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley-India 2007
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B:f P7-;2.

9.
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Advertising management Aaker David A; Myers John G by Series: Prentice-Hall International Series in Management
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;M3/TD3.

10.
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Advertising management Aaker David A; Myers John G by Series: Prentice-Hall International Series in Management
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;M3/TD3.

11.
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Advertising management Aaker David A; Myers John G by Series: Prentice-Hall International Series in Management
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;M3/TD3.

12.
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Advertising management Aaker David A; Myers John G by Series: Prentice-Hall International Series in Management
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;M3/TD3.

13.
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Advertising management Aaker David and others by
Edition: 4th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall of India 1992
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;N5/TD3.

14.
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Advertising management Aaker David and others by
Edition: 4th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall of India 1992
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;N5/TD3.

15.
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Advertising management Aaker David and others by
Edition: 4th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall of India 1992
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 L5;N5/TD3.

16.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

17.
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Marketing research AAKER David A; KUMAR V; DAY George S by Series: Oxford Studies in the History of Economics
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

18.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

19.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

20.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

21.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

22.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

23.
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Marketing research AAKER David A; KUMAR V; DAY George S by Series: 29
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

24.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

25.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

26.
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Marketing research AAKER David A; KUMAR V; DAY George S by
Edition: 10th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley 2011
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;Q1/TD.

27.
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Strategic market management Aaker David A by
Edition: 7
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2005
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;P5.

28.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

29.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

30.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

31.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

32.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

33.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

34.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

35.
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Strategic market management AAKER David A; McLOUGHLIN Damien Global perspectives by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2010
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;Q0.

36.
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Marketing research Aaker David A by
Edition: 7th
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India 2007
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;P7/TD.

37.
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Marketing research Aaker David A and others by
Edition: Ed.7
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John & Wiley 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;P1.

38.
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Strategic market management Aaker David A by
Edition: 6
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4; P1.

39.
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Strategic market management Aaker David A by
Edition: 6
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4; P1.

40.
Marketing research Aaker David A; Day George S Private and public sector deci by Series: Wiley Series in Marketing
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0.

41.
Marketing research Aaker David A; Day George S by Series: Wiley Series in Marketing
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;M3.

42.
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Strategic market management Aaker David A by
Edition: 2
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 1988
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;M8.

43.
Strategic market management Aaker David A by
Edition: 3
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 1992
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4;N2.

44.
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Essentials of marketing research KUMAR V; AAKER David A; DAY George S by Series: Series no. 1, India ; monograph no. 1
Edition: 2nd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P2.

45.
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Essentials of marketing research KUMAR V; AAKER David A; DAY George S by
Edition: 2nd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P2.

46.
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Essentials of marketing research KUMAR V; AAKER David A; DAY George S by
Edition: 2nd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P2.

47.
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Essentials of marketing research KUMAR V; AAKER David A; DAY George S by
Edition: 2nd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P2.

48.
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Essentials of marketing research KUMAR V; AAKER David A; DAY George S by
Edition: 2nd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 P2.

49.
Marketing research Aaker David A; Day George S by
Edition: 3rd
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley & Sons 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51b4 M0;M6.

50.
Brand equity and advertising AAKER David A.; BIEL Alexander L. Advertising's role in building strong brands. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York Psychology Press 1993
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 N3.